Companies are adopting digital customer success strategies to scale support and reduce churn as customer bases grow, with 50% of respondents in a 2025 survey increasing investment in such programs.
Multi-channel customer service expands support options across phone, email, chat, SMS, social media, and self-service, but omnichannel integration requires shared data systems to avoid fragmented experiences.
Service desk analytics transforms raw support data into actionable insights to improve performance and customer experience, addressing rising stakes as AI adoption grows.
A new guide from HubSpot outlines 10 best practices for B2B customer onboarding to reduce churn and accelerate time-to-value, emphasizing structured processes and measurable outcomes.
HubSpot outlines how structured SLA tracking transforms customer support promises into measurable, real-time performance benchmarks to meet strict response and resolution deadlines.
HubSpot outlines four customer success models to structure support, linking model choice to revenue retention outcomes, and provides a free template to formalize strategies.
B2B customer service focuses on supporting business clients through onboarding, technical support, and account management, with service quality directly impacting contract renewals and expansion decisions.
Customer intelligence platforms (CIPs) are emerging to unify fragmented customer data across marketing, sales, and service systems, addressing challenges in personalization and revenue growth. HubSpot and Salesforce are...
Gartner projects agentic AI will autonomously resolve 80% of routine customer service issues by 2029, potentially cutting operational costs by 30%.
The CRM market is projected to reach $163 billion by 2030, with customer service CRMs playing a pivotal role in modern support strategies. A new guide outlines top platforms and key selection criteria for growing teams.
AI-powered customer agent tools are being adopted by growing businesses to handle rising support volumes without proportional increases in staff, with 53% of practitioners citing ticket volume growth as their top...
Customer success platforms (CSPs) centralize post-sale customer data to predict churn risks and automate retention strategies, replacing manual tracking with AI-driven insights and workflows.
HubSpot outlines a free template to build a scalable customer success framework, converting informal expertise into a repeatable system for managing the customer lifecycle and driving retention and expansion.
Customer success has shifted from post-sales support to a primary revenue driver in the AI era, with businesses facing significant losses from poor software adoption and churn. AI-enabled tools like HubSpot AI CRM are...