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20 Years of ROG: Celebrating the Next Chapter at Gamescom 2026

What happened
Based on ASUS Press · Sep 04, 2026

ASUS Republic of Gamers marked its 20th anniversary at Gamescom 2026 with a dedicated booth featuring anniversary products, esports gear, and community events, including a new OLED monitor selected for a major Counter-Strike tournament.

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20 Years of ROG: Celebrating the Next Chapter at Gamescom 2026
ASUS Press — ASUS
Key points
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Gamescom 2026 in Cologne has wrapped up, capping off a week of gaming, innovation, and community.
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During the event, ASUS Republic of Gamers (ROG) continued the celebration of its 20th anniversary by inviting gamers, creators, and fans together to experience the latest in gear and tech and discover what’s next for the world of gaming.
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The 20th anniversary of ROG was woven throughout the entire Gamescom experience.
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Visitors the company is welcomed by larger-than-life installations of the ROG XBOX Ally X20 and the ROG Zephyrus Duo, anniversary-themed installations, interactive experiences, and showcases that highlighted both the brand's heritage and its future ambitions.
Key numbers
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ROG celebrated 20 years of gaming innovation at Gamescom 2026 with the Edition 20 collection, new esports hardware, and the next-gen Zephyrus Duo laptop.

ASUS Republic of Gamers (ROG) celebrated its 20th anniversary at Gamescom 2026 in Cologne with a themed booth showcasing heritage and future ambitions. Visitors encountered anniversary installations, interactive exhibits, and the Edition 20 collection, which includes special products like the ROG XBOX Ally X20 handheld and ROG Zephyrus Duo laptop. The displays highlighted ROG’s evolution from PC hardware into a broader ecosystem of technology, lifestyle products, and community experiences.

The anniversary lineup featured the ROG XBOX Ally X20, a translucent black handheld with gold accents, and the ROG Zephyrus Duo, a flagship gaming laptop emphasizing innovation in form factors. Esports remained central to the celebration, with new hardware such as the ROG Gladius IV Ace mouse and ROG Ace OLED monitors on display. ROG also expanded its esports partnerships, including a collaboration with GamerLegion, and hosted live competitions featuring Team Vitality.

A key announcement was the selection of the ROG Esports OLED 720Hz monitor as the official display for the PGL CS2 Major Singapore 2026, marking the first Counter-Strike Major played on OLED technology. Developed with input from professional players, the monitor offers high motion clarity and response times, aligning with competitive gaming demands. The achievement underscores ROG’s collaborative approach to product development based on real-world esports feedback.

Gamescom attendees experienced hands-on demos of upcoming titles including Minecraft Dungeons II, PRAGMATA, and Resident Evil Requiem on ROG hardware. The booth also hosted community activities, celebrity appearances by Alan Walker and Ned Luke, and a charity initiative with SpecialEffect. The event reinforced ROG’s role as both a hardware innovator and a community-driven brand.

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