Venmo is giving you a new way to pay on Google Play.

Venmo is now integrated as a payment method within the Google Play Store, expanding the digital wallet’s availability beyond its existing platforms. Users can link their Venmo accounts directly to Google Play to facilitate transactions for apps, games, and digital content. This integration supports payments using either the Venmo balance or a linked bank account or card. The move aims to provide an additional, familiar payment option for Android users. Google has not disclosed specific financial terms or revenue-sharing agreements tied to this integration.

The addition of Venmo follows Google’s ongoing efforts to diversify payment options on the Play Store, which previously included credit and debit cards, Google Pay, and carrier billing. Users in supported regions can now select Venmo during checkout, streamlining the purchasing process for digital goods. Google states that Venmo transactions will maintain the platform’s existing security and speed standards. No additional fees are mentioned for using Venmo compared to other payment methods on Google Play.

To enable Venmo as a payment option, users must navigate to the Google Play Store’s payment settings and link their Venmo account. The process requires logging into Venmo and authorizing the connection. Once linked, Venmo will appear as an available payment method for future purchases. Google has not specified whether this feature will roll out to all regions simultaneously or if additional verification steps will be required.

The integration reflects a broader trend of fintech platforms expanding into digital marketplaces to capture consumer spending. Venmo, owned by PayPal, joins a growing list of payment services integrated into Google Play, including PayPal itself. The move could influence user spending habits by offering a more social and flexible payment experience. Google has not provided estimates on adoption rates or the potential impact on Play Store revenue.