Hyundai Motor and Shell Extend Strategic Partnership to Advance Future Mobility Solutions

Hyundai Motor Company and Shell Lubricants renewed their Global Business Cooperation Agreement through 2031, building on over 20 years of collaboration since 2005. The renewed partnership will prioritize joint research and development, expanded service marketing, and motorsports initiatives to address evolving mobility demands. Hyundai highlighted past successes in enhancing global aftersales service competitiveness and customer satisfaction through Shell’s engine oils. The agreement aims to strengthen long-term global competitiveness by proactively adapting to future mobility market changes.

Under the extended collaboration, Hyundai and Shell will deepen joint efforts in next-generation mobility solutions, including improving engine oil quality and developing specialized fluids and coolants for electric vehicles. The companies will also expand digital innovation initiatives and thermal management technologies. Hyundai emphasized the partnership’s role in translating motorsport advancements into practical benefits for customers worldwide. The renewed focus includes high-performance mobility solutions and e-fluids tailored for emerging vehicle technologies.

Shell, recognized as the world’s top lubricants supplier for 19 consecutive years, has expanded its partnership with Genesis, Hyundai’s luxury brand, in motorsports. Shell serves as a performance and innovation partner to Genesis Magma Racing in the 2026 FIA World Endurance Championship, providing lubricants and coolants for the GMR-001 Hypercar. The collaboration extends to Hyundai’s N Division, where Shell co-engineers lubricants for high-performance engines and electric vehicles, offering a testbed for advanced product development and global showcasing.

Hyundai Motor Company, established in 1967, operates in over 200 countries with more than 120,000 employees. The company is advancing beyond traditional mobility through robotics, physical AI, and open innovation to introduce future mobility services. Hyundai remains committed to carbon reduction while offering a full lineup of ICE, hybrid, plug-in hybrid, hydrogen fuel cell, and EV technologies. The partnership with Shell aligns with Hyundai’s vision of ‘Progress for Humanity’ and its pursuit of sustainable mobility solutions.