SKT, ‘테이블 데이’ 서울 행사 성료
SK Telecom launched a public prompt contest as part of its ‘Good Change’ campaign, inviting customers to share AI usage examples for prizes totaling 10 million won.
SK Telecom announced on May 27 that it will hold the ‘Everybody’s Prompt (Promp.T)’ public contest, inviting customers to submit original AI prompts they use in daily life or work. Participants may submit entries through the SKT Newsroom website until June 10, with no restrictions based on current mobile carrier. The contest aims to demonstrate that AI can be a practical tool accessible to everyone, not just technical experts.
The contest features two categories: ‘Life AX’ for everyday problem-solving examples and ‘Work AX’ for productivity improvements in work or study. Winners will be selected through expert review and announced on June 20. Prizes include SK gift vouchers and Naver points, with a total prize pool of 10 million won, including awards for approximately 400 participants.
As part of the same ‘Good Change’ campaign, SK Telecom will also display a media art exhibition at its Euljiro T Tower headquarters in August. The exhibition will visualize customer feedback collected via the ‘Money-Making Survey’ service, which gathers opinions on perceived changes and future expectations of SKT.
Final Bok, head of SK Telecom’s Media Communication Division, stated that meaningful AI transformation and customer value innovation require collaboration with customers, and pledged to continue reflecting customer experiences and voices in services and content.