PRESS RELEASE BMW Group PressClub AI & Software · Aug 06, 2026

Strong demand following early order opening: BMW Plant Munich launches BMW i3* series production with steep ramp-up curve

In brief · 4 sentences
Based on BMW Group PressClub · Aug 06, 2026

BMW has begun series production of the fully-electric BMW i3 at its Munich plant, marking a key step in the site’s transition to electric-only output from 2027.

Strong demand following early order opening: BMW Plant Munich launches BMW i3* series production with steep ramp-up curve
BMW Group PressClub — BMW
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Main topic: strong demand following early order opening: BMW Plant Munich launches BMW i3* series production with steep ramp-up curve.
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Category affected: AI and software.
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Figures mentioned: 10, 2027, 3.
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The information comes from a press release or official channel.
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The next step is to watch availability, pricing and real-world impact.

The useful question is what changes for users, developers or buyers, and whether the announcement stays industry context or becomes something people can actually use.

BMW Group Plant Munich has started series production of the new BMW i3, following strong early demand that prompted a rapid ramp-up schedule. Orders opened in mid-June, with the plant responding by accelerating manufacturing to meet customer interest. The model is the second in BMW’s Neue Klasse lineup, following the recently introduced Neue Klasse sedan. Jochen Goller, BMW AG board member for Customer, Brands and Sales, highlighted the model’s popularity as a key driver of this early momentum.

The launch of the BMW i3 at Plant Munich signals a new phase for the historic facility, which has produced over nine million BMW 3 Series vehicles since 1975. Raymond Wittmann, BMW AG board member for Production, emphasized the plant’s central role in the brand’s identity and its importance to the global production network. The transition to electric-only production at Munich by 2027 is supported by a €1 billion investment in new infrastructure, including a body shop and assembly hall, completed during ongoing operations.

Plant Munich has reduced manufacturing costs by 10% with the start of BMW i3 production, achieved through advanced planning, supplier collaboration, and modern production technologies. Peter Weber, head of the Munich plant, noted that efficiency gains stem from optimized processes, automation, and the Neue Klasse’s modular vehicle architecture. The site now operates with enhanced flexibility and digital integration, positioning it for future electric vehicle models.

The BMW i3’s production is supported by a regional supply chain, including sixth-generation high-voltage batteries from BMW Group Plant Irlbach-Straßkirchen and Gen6 electric motors from BMW Group Plant Steyr. These components are manufactured using advanced quality controls, digital twins, and AI-driven processes. The Munich plant’s transformation aligns with BMW’s iFACTORY vision, focusing on efficiency, sustainability, and digitalization to strengthen global production resilience.

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