Design Miami Seoul 2026: Opening of Samsung’s ‘Design Is an Act of Love’ Exhibition
Samsung will showcase an exhibition at Design Miami Seoul 2026 featuring 14 Korean artists’ reinterpretations of Samsung products, displayed on OLED TV S95H with AI-enhanced visuals from September 1–6 at DDP.
Samsung Electronics announced an exhibition at Design Miami Seoul 2026, running from September 1 to 6 at Dongdaemun Design Plaza in Seoul. The event, titled ‘Design Is an Act of Love,’ features 14 Korean artists who have created original artworks by reimagining specific Samsung products. Each piece will be presented using AI technology on the OLED TV S95H, integrating the display into the artwork’s design.
The exhibition aims to explore new directions in design by emphasizing human creativity, diversity, and expression. Visitors will experience how traditional product design can be transformed into artistic installations through collaboration between artists and technology. Samsung describes the project as a fusion of art and innovation, highlighting the role of OLED displays in enhancing visual storytelling.
Each artwork will incorporate a custom frame that complements the piece, with the OLED TV S95H serving as the central display medium. The AI-driven presentation is intended to dynamically adapt the visuals, creating an immersive experience for attendees. The event is part of Samsung’s broader initiative to bridge art, technology, and design in public exhibitions.
Design Miami Seoul 2026 is an international design fair focused on contemporary art and design. Samsung’s participation marks its first exhibition at the event in Seoul, following its global expansion into cultural collaborations. The company has not disclosed attendance figures or ticket pricing details for the exhibition.