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Apple announced pre-order availability for iPhone 18 Pro, Apple Watch Series 12, Apple Watch Ultra 4, AirPods 5, Mac mini, and Mac Studio, with in-store availability starting September 18 and 22.
Apple introduced iPhone Duo, its first foldable iPhone, featuring a 7.6-inch inner display and a 5.4-inch outer display, with pre-orders starting October 16 and availability on October 23.
Apple unveiled advanced health and fitness features for Apple Watch Series 12 and Ultra 4, including a new Health Sensing System, higher-frequency HRV measurements, and a redesigned Health app with Apple Intelligence...
Apple introduced the Apple Watch Ultra 4 with a new Health Sensing System, longer battery life, and advanced fitness tracking features, available for pre-order with release set for September 18.
Apple unveiled Apple Watch Series 12 featuring a new Health Sensing System with advanced heart monitoring, a readiness score, and Audio Intelligence features, alongside a redesigned Health app and faster charging.
Apple unveiled AirPods 5 featuring industry-leading open-ear Active Noise Cancellation, improved sound quality, Siri AI integration, and Live Translation, priced at $129 and $149 with wireless charging.
Apple unveiled the iPhone 18 Pro and iPhone 18 Pro Max, featuring a 48MP Fusion Main camera with variable aperture, A20 Pro chip, and up to 45 hours of video playback.
Apple Arcade will add five new games on October 1, including Pusheen’s Place, River City Survivors, Terraria+, Touchgrind BMX 2+, and 4 Pics 1 Word+, expanding its catalog with cozy, action, and puzzle titles.
Apple Arcade introduces a Subway Surfers+ crossover and a birdwatching update for Sneaky Sasquatch, alongside new Messages stickers.
Apple unveiled the new Mac Studio featuring M5 Max and M5 Ultra chips, designed for high-performance AI and professional workflows. The systems offer up to 4.3x faster AI compute, 512GB unified memory, and advanced...
Apple introduced updated Mac mini models featuring the new M6 and M5 Pro chips, delivering up to 4x faster AI performance, 2x faster graphics and storage, and improved connectivity, available for pre-order now with...
Apple introduced the M6 and M5 Ultra chips, featuring advanced 2 nm and quad-die architectures, respectively, to enhance desktop performance and AI capabilities in new Mac mini and Mac Studio models.
Apple announced updated business terms for EU app developers, effective October 1, replacing the Core Technology Fee with a 5% commission on digital transactions outside the App Store and allowing alternative payment...
Apple inaugurated a 20,000-square-foot Advanced Manufacturing Center in Houston, offering free training to small and medium businesses and students using the same equipment and processes used to produce Apple’s AI...
Apple and MLB announced the September schedule for the weekly Friday Night Baseball doubleheaders on Apple TV, featuring enhanced broadcasts and immersive viewing options on Apple Vision Pro.
The 2026 Leagues Cup soccer tournament begins August 4, with all 62 matches streaming live on Apple TV across over 100 countries. The expanded Concacaf-sanctioned competition features 36 clubs from MLS and Liga MX,...
Apple reported fiscal 2026 third-quarter revenue of $109.4 billion, a 16% year-over-year increase, with diluted earnings per share rising 29% to $2.02.
Apple and Klarna launched Apple Upgrade, a leasing program offering 12- to 36-month payment plans for iPhone, Apple Watch, Mac, and iPad in the U.S., with monthly rates starting at $17.99 for iPhone and $11.99 for Apple...
Apple Maps will be integrated into Ford’s Universal Electric Vehicle Platform starting in 2027, providing turn-by-turn navigation, real-time traffic data, and EV-specific routing via Apple’s new MapKit for Automotive...
MLS regular-season play resumes July 16 on Apple TV, offering global subscribers live matches, analysis, and exclusive content including the Leagues Cup and playoffs.
Apple Arcade will add Madden NFL 27 Arcade Edition on August 6, expanding its sports catalog with a full Madden experience free of ads or in-app purchases.
Apple and MLB announced the August schedule for the weekly “Friday Night Baseball” doubleheaders on Apple TV, featuring marquee matchups and enhanced broadcasts across 60 countries.
Apple will spend over $30 billion with Broadcom to produce more than 15 billion U.S.-made chips, expanding Fort Collins manufacturing and creating hundreds of jobs as part of its American Manufacturing Program.